A prominent online gaming firm, Better Collective, has acquired Pull Media, a media organization based in France. This strategic maneuver grants Better Collective immediate access to the recently opened French market.
This acquisition represents another step in Better Collective’s ambition to become a European powerhouse. They have executed comparable takeovers in nations like Austria, Germany, and the United Kingdom.
This recent purchase encompasses more than 200 web properties, primarily focused on sports wagering. Crucially, all 35 staff members at Pull Media will retain their positions and transition to the Better Collective team.
Jesper Søgaard, the Chief Executive Officer of Better Collective, expressed enthusiasm about the deal. He remarked on their corporate website: “This presents a remarkable prospect for both of our organizations. Pull Media has experienced rapid expansion, and we are here to facilitate their ascent to even greater levels of success.” He continued, “By merging our assets and knowledge, we aspire to become the leader in the highly competitive online gaming sector.”
John Samson, the top executive at Pull Media, added, “Following 7 years of consistent global growth, we recognized the need to elevate our operations to the next stage.”
Collaborating with Better Collective via this agreement facilitated by Blueprint Partners presents an incredible prospect for our organization. Their team is an ideal match, particularly given the synergistic nature of our enterprises and the common principles that shape our corporate ethos. We eagerly anticipate embarking on this fresh journey, contributing our knowledge, assets, and enthusiasm for the online gaming realm as members of an expanded collective.
